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Privacy Policy of Reich Pharm Limited

Thank you for your trust in Reich Pharm Limited (hereinafter referred to as "Reich Pharm", "we", "our", or "us" in this Privacy Policy).

The responsible use of personal data is a core value of Reich Pharm. Reich Pharm fully respects privacy laws and is subject to an internal framework of privacy rules and policies.

This Privacy Policy describes how we use and disclose the information we collect from you (“Personal Data”) through our Hong Kong website, mobile applications, social media forums, newsletter platforms, and other services, both offline and online, that link to, incorporate, or for which you are provided a copy of this Privacy Policy (collectively, “our services"), and the choices you have about how we hold and use your Personal Data and how we respect your privacy rights.

We respect the privacy of every individual who visits our websites and follows this Privacy Policy.

However, we did not review any other external websites linked to this website and do not represent the linked site or website regarding privacy matters. 

We may change or update this Privacy Policy from time to time by posting an updated Privacy Policy on our official website or the specific website or online programs or platforms under which you are using our services (collectively, “our websites”) or sending a copy of the updated Privacy Policy via email or mail depending on the communication channel of your choice for using our services.

 1.What Personal Data do we collect and for which purposes?
  • Information you provide:

We respect the privacy of users of this website and we agree to abide by the rules of Hong Kong Personal Data (Privacy) Ordinance. 

Our services do not require any form of registration, allowing you to visit our websites without telling us who you are.

In principle, no personal information is required to access this website but where personal information is required to be submitted for certain purposes stated in this website, you agree and are required to enter true and accurate information. For instance, some of our services may require you to voluntarily provide us with Personal Data when you use our services, or when you register for or use a Reich Pharm program or service, subscribe for Reich Pharm newsletters, participate in a survey, provide a testimonial, order a product, participate in an interactive feature or forum (such as chat features), or contact us with a question, comment, or request, you are required to enter true and accurate information.

We may collect and store Personal Data from you that you voluntarily choose to give us on our websites, including personally identifiable information, which may include, for instance, your name, address, age, birth date, gender, email address, phone number,  photo, education, professional experience, specialties, demographic information, information about health and/or medical condition. Under these circumstances, we will clearly disclose the class of information to be collected, the purposes of the collection, and the use and the way of processing the collected information, for acquiring your prior consent. 

The types of information that you provide are based on the specific function of our services that you use or the  program, service or newsletter subscription for which you register to enable us to provide you with products, services, and customer support, to bill you for products and services you request, to market products and services which we think may be of interest to you (subject to your consent), or to communicate with you for other purposes which are evident from the circumstances or about which we inform you when we collect your Personal Data.

If you submit personal information relating to other people to us or to our service providers in connection with our services, it represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.

  • Information we receive from other sources/third parties:

We may combine, aggregate, or anonymize Personal Data with data we may collect from or about you from other sources, both online and offline, such as public databases, providers of demographic information, joint marketing partners, social media platforms, and other third parties.


  • Personal Data used for website usage analytics:

In order to improve our services to website users, we may also collect and process information about your visit to our websites when using our services, such as the pages you visit, the website you came from and the searches you perform.

We may collect and process information about your subscriptions, such as demographic data and click behaviour.

We may also store your Internet Protocol (IP) address and record your visit, so as to understand your habits and interests in using the website. However, this information will not allow you to be personally identified by us.

Although such information may be stored for a short period of time, deleted after you leave our websites, or deleted by yourself, we may use such information to help improve the contents of our services and to compile aggregate statistics about people using our site for our internal usage statistics and market research purposes.

In doing this, we and our third-party service providers may use a tracking tool which links to the URL and/or install "cookies" that collect the domain name of the user, your internet service provider, your operating system, and the date and time of access. A "cookie" is a small piece of information, which is sent to your browser and stored on your computer’s hard drive.

Cookies do not damage your computer.

You can set your browser to notify you when you receive a "cookie”, this will enable you to decide if you want to accept it or not.

You can also refuse cookies altogether. However, if you do not accept our cookies, you may not be able to use all functionalities of our websites.

We do not currently respond to web browser “do not track” signals or other mechanisms that provide a method to opt out of the collection of information across websites or other online services.

Occasionally, we and our third-party advertising and service providers may use internet tags (also known as action tags, single-pixel GIFs, clear GIFs, invisible GIFs and 1-by-1 GIFs) and cookies at our websites and may deploy these tags/cookies through a third-party advertising partner or a web analytical service partner which may be located and store the respective information (including your IP address) in a foreign country.

These tags/cookies are placed on both online advertisements that bring users to our websites and on different pages of our websites.

We use this technology to measure the visitors’ responses to our websites and the effectiveness of our advertising campaigns (including how many times a page is opened and which information is consulted) as well as to evaluate your use of our websites.

The third-party partner or the web analytical service partner may be able to collect data about visitors to our and other websites because of these internet tags/cookies, may compose reports regarding our websites’ activity for us and may provide further services which are related to the use of our websites and the internet.

They may provide such information to other parties if there is a legal requirement that they do so, or if they hire other parties to process information on their behalf.
We may use a number of technologies offered by different providers to support website analytic and user tracking, including technologies offered by the providers below. If you wish to prevent or control the use of these technologies,you may follow the links with that particular third party (the following links are provided for convenience only, please refer to the links of the particular third party at the material time):

Crazy Egg Privacy PolicyOpt-out
DoubleClick  Privacy PolicyOpt-out
Facebook  Privacy PolicyPlug-inOpt-out
Google Analytics Privacy PolicyOpt-out
LinkedIn  Privacy PolicyOpt-out
Twitter Privacy PolicyPlug-inOpt-out
Glassdoor  Privacy PolicyOpt-out

  • How do we use your information:

    We may use your information for our business purposes, including audits, monitoring and prevention of fraud, infringement, and other potential misuse of our products and services, and for modifying our services.

    In addition to using your information to deliver the services, programs, products, newsletters or information you request, and for the purposes described above, we may also use it:

  • to provide our services and customer support to you and to follow up with your requests, such as to provide the services that you have subscribed for and to provide you with the newsletter services that you have subscribed for,;

  • to communicate with you regarding our services that you have required and to provide you with information about our products and services, programs, your accounts and notices pursuant to your requests;

  • to deliver direct marketing communications to you regarding our products and services that may be of interest to you, such as medical/scientific updates or events, health talks/ forums, conferences, (subject to your prior consent);

  • to process and follow up with your use of our services and products (including any adverse events), to conduct a drug safety analysis or study (subject to your prior consent);

  • to permit you to participate in polls, surveys, promotions, subscriptions or other interactive features, such as chat features and newsletter subscriptions;

  • to personalize your experience and better tailor contents to you;

  • to help us, our affiliates, and business partners better understand our audiences, evaluate user interest in our websites and services, improve our services, and perform other market research activities;

  • for our business purposes, such as data analysis; audits; monitoring and prevention of fraud, infringement, and other potential misuse of our services; modifying our services; determining the effectiveness of our promotional campaigns; and operating and expanding our business activities; and

  • as we believe in good faith to be necessary or appropriate: 1) under applicable laws, including laws outside Hong Kong; 2) to comply with legal process; 3) to respond to requests from public and government authorities, including public and government authorities outside Hong Kong; 4) to enforce our terms and conditions; 5) to protect our operations or those of any of our affiliates; 6) to protect the security and integrity of our services and our rights, privacy, safety or property, and/or that of our affiliates, you or others; and 7) to allow us to pursue available remedies or limit the damages that we may sustain.

  • We may use information that does not personally identify you for any purpose, except where we are required to do otherwise under applicable law.


2. When and to whom do we disclose your information?

This Privacy Policy describes the circumstances in which we may share your Personal Data.

In principle, your Personal Data will be kept confidential. We will not sell, share, or otherwise transfer your personal data to any third parties other than those indicated in this Privacy Notice.

The third parties referred to herein shall assume the confidentiality obligation when using your Personal Data.

We may share your Personal Data with other Reich Pharm affiliates worldwide.

We also may transfer your Personal Data to third parties who act on our behalf, for further processing in accordance with the purpose(s) for which the data were originally collected or may otherwise be lawfully processed, such as services delivery, evaluating the usefulness of services, marketing, advertising, data management, or technical support.

These third parties have contracted with us to only use Personal Data for the agreed upon purpose, and not to sell Personal Data to third parties, and not to disclose it to third parties except as may be permitted by us, as required by law, or as stated in this Privacy Policy.

The shared Personal Data will not contain personally identifiable information unless it is necessary to achieve the purpose of collecting, transferring, processing or sharing Personal Data, or there is a legal basis for not erasing personally identifiable information.

We may disclose your Personal Data to a third party in the event that the business or a part of it and the customer data connected with it is sold, assigned or transferred, in which case we would require the buyer, assignee or transferee to treat Personal Data in accordance with this Privacy Policy.

Also, we may disclose your Personal Data to a third party if we are required to do so, including but not limited to the following situations:-

  • because of an applicable law, requests from public and government authorities (including court order, subpoena, or governmental regulation) and to health authorities to report possible adverse events, even territory outside Hong Kong;

  • to respond to a government or regulatory request;

  • When it is necessary for us to enforce our terms and conditions or when you misuse this website or breach the terms and conditions of this Privacy Policy which makes such disclosure necessary for us;

  • when we believe in good faith that the disclosure is necessary to protect legal rights, the security or integrity of our business and our websites;

  • to protect your safety or the safety of others;

  • as part of any criminal or other legal investigations or proceedings in Hong Kong or in other jurisdictions;

  • to third parties, advisors, and other entities to the extent reasonably necessary for development of or to proceed with the negotiation or completion of a corporate or commercial transaction including a reorganization, merger, acquisition, joint venture, sale or other disposition of all or a portion of our business, assets, or stock;

  • by you, on message boards, chats, profile pages, blogs, and other services to which you post information and materials. Because any information you post may become public, we urge you to be very careful when deciding to disclose any information on or through our services;

  • to any person you direct us to contact, such as your designated caregiver(s);

  • to our affiliates for the purposes described in this Privacy Policy;

  • to third parties that provide services to us, such as fulfilling requests for information, answering calls, administering programs or projects, assisting in research and development, or delivering advertisements or other communications;

  • to our IT systems providers, cloud service providers, database providers and consultants;

  • to business partners who offer products or services jointly with us or with our affiliates;

  • to permit a third-party business partner to deliver marketing communications or products that may be of interest to you, subject to any choices you have expressed and consented to;

Your Personal Data may also be processed, accessed, stored and/or transferred to our affiliates or third party service providers outside Hong Kong.

Such locations may offer a different level of protection of personal data. If we transfer your Personal Data to our affiliates or third party service providers in other jurisdictions, we will make sure to protect your Personal Data by applying the level of protection required under applicable data privacy laws.

3. How do we protect your Personal Data?

We use appropriate technical, administrative, and physical safeguards to protect the information collected through our services.

Unfortunately, no organization can guarantee the absolute security of information, especially information transmitted over the internet.

4.How do we deal with children’s information?

Our services are directed for local users above the age of 18 in Hong Kong and are not directed at children.

We do not knowingly collect Personal Data from children under the age of 18 without obtaining prior parental consent, other than to inform the child that we must have parental consent before collecting personal information. 

5.How long do we store Personal Data?

We will only retain your Personal Data for as long as necessary to fulfill the purpose for which they were collected or to comply with applicable legal or regulatory requirements.

6.Links to Third Party Websites?

Our services may contain links to third-party services that are not under our control (including but not limited to, Facebook, IG, YouTube, WhatsApp).

We are not responsible for the collection and use of your information by such services, and we encourage you to review their privacy policies.

In addition, we are not responsible for the information collection, use, disclosure, or security practices of other organizations, such as Facebook, Apple, Google, Microsoft, RIM, or any other app developer, app provider, social media platform provider, operating system provider, wireless service provider, or device manufacturer, including in connection with any information you disclose to such other organizations through or in connection with our services.

7.What are your rights and how can you exercise them?

Whenever we process Personal Data, we take reasonable steps to keep your Personal Data accurate and up-to-date for the purposes for which they were collected.

We will take reasonable precautions to prevent the loss, misuse or distortion of the information you provide.

We will provide you with the ability to exercise the following rights under the conditions and within the limits set forth in the law, subject to confidentiality obligations:

  • the right to access your Personal Data as processed by us;

  • the right to request the correction or updating if you believe that any Personal Data relating to you is incorrect, obsolete or incomplete;

  • the right to withdraw your consent at any time, without affecting the lawfulness of the processing before such withdrawal.

  • If you wish to withdraw the consent, please use the “unsubscribe” option in the digital messages we send to you or contact us directly. 

  • the right to object, in whole or in part, to the processing of your Personal D

If you have a question about our Privacy Policy or wish to exercise any of the above rights, you may email us at info@reichpharm.com.hk or write to us at the following address:-

Reich Pharm Limited
Room 3003, 30/F, Citicorp Centre,

18 Whitfield Road, Causeway Bay,

Hong Kong Island, Hong Kong.

We reserve the right to charge a reasonable fee for arranging your access to Personal Data and/or the correction of personal data. For your protection, we may only implement requests with respect to the personal information associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request.

8.How will you be informed of the changes to our Privacy Notice?

We may change or update this Privacy Policy from time to time by posting an updated Privacy Policy on our websitesunder which you are using our services or sending a copy of the updated Privacy Policy via email or mail depending on the communication channel of your choice for using our services.
We are committed to inform you on this website the service updates including the types of information we collect, the way we use it, and the circumstances it would be disclosed, provided, however, we reserves the right to change this Privacy Policy without prior notification.

You are advised to consult our websites regularly or visit the Privacy Policy page first whenever you visit this website to understand any changes/updates to this Privacy Policy and to obtain the latest version of this Privacy Policy.

Any change made to this Privacy Policy are deemed effective immediately upon posting on the website and your continued use of our services after such changes/updates have been made constitutes your acceptance of those changes.



9.Contact Us

This website and its content are under the control of Reich Pharm Limited.

If you have questions about our Privacy Policy or our information collection, use and disclosure policies, you may contact us by mail at:

Reich Pharm Limited

Room 3001, 30/F, Citicorp Centre,

18 Whitfield Road, Causeway Bay,

Hong Kong Island, Hong Kong.

When you contact us, please provide the details of the website or other online resource to which you are inquiring.

We will reply to your requests, questions or concerns regarding our use of your Personal Data as soon as possible.

Except where required by law, we do not promise to respond to questions or comments regarding topics unrelated to this Privacy Policy, Personal Data or the protection of privacy.

In the event of any discrepancy or inconsistency between this English version of the Privacy Policy and the Chinese version, the English version shall prevail.

This information is intended only for residents of Hong Kong Special Administrative Region.


This Privacy Policy was last modified on July 11 2023.

Copyright © 2023 Reich Pharm Limited. All right reserved.

The content of this website is intended for residents of Hong Kong.

The product information provided in this website is intended only for healthcare professionals who reside of Hong Kong.

The products discussed herein may have different product labeling in different countries/regions.